Innovation in technology has become an essential need for businesses to expand their reach and enhance customer engagement. IT consultant ERASYS Consulting is continuously working to improve solutions and services for its clients. One of the innovations offered is the use of a WhatsApp Bot to distribute discount vouchers to customers, thereby boosting sales.
A WhatsApp Bot is a feature of the WhatsApp Business API that utilizes artificial intelligence (AI) to automatically respond to every WhatsApp message. It provides a perfect solution for efficiently and effectively distributing discount vouchers to customers. Compared to conventional distribution methods, using a WhatsApp Bot allows for reaching a larger number of customers quickly and easily.
Chatbot usage in worldwide businesses has seen significant growth and transformation in recent years, including in Singapore. Chatbots in Singapore have become increasingly prevalent and driven by the country’s strong focus on technological innovation and digital transformation. In Singapore, chatbots are being used in various industries such as retail, hospitality, tourism, government, education, etc. The adoption of chatbots in Singapore is driven by the benefits they offer. As technology continues to advance, it is likely that chatbot usage in Singapore will expand into new industries and use cases.
As an IT consultant, ERASYS Consulting was tasked with distributing 40,000 discount vouchers during Ramadan. Given the substantial number of vouchers that required wide outreach and a high user count matching the client’s target audience, ERASYS Consulting recommended the use of a WhatsApp Bot as the distribution medium.
To ensure the desired output and facilitate customers in obtaining vouchers, the ERASYS Consulting team made sure that the copywriting was understandable for customers. They ensured that all voucher codes were input correctly according to the client’s instructions, making it easy for customers to redeem them. The team conducted multiple tests to eliminate any errors. There were several technical aspects to consider, such as whether the discount applied only to unique numbers, how to distribute all product variants randomly during discount voucher distribution, or even the appropriate chat flow.
The results were impressive, with high customer enthusiasm, as more than 2,000 vouchers were redeemed every day. This required ERASYS Consulting to manage the distribution to ensure vouchers remained available until the end of the redemption period. This is one of the benefits of using a WhatsApp Bot, as it not only provides speed but also allows for tracking. This helped ERASYS Consulting analyze its effectiveness and make immediate improvements if necessary.
Why Choose ERASYS Consulting?
ERASYS Consulting is the top choice when it comes to innovative IT consultants. With extensive experience and expertise in developing technological solutions to help your business grow, they have demonstrated their commitment to delivering the best solutions for clients.
ERASYS Consulting has served clients from various industries, including manufacturing, FMCG, and banking. Through their experience in projects ranging from small-scale to large-scale for renowned companies, they have developed a strong knowledge and understanding of the challenges and opportunities in the development and implementation of the IT world.
Their team consists of skilled and experienced professionals in the IT field. The ERASYS Consulting team stays updated on the latest developments in the IT industry to ensure that the solutions provided are always innovative and best suited for clients.
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